Our Story

Native Californian and San Luis Obispo resident Courtney Helena started designing Apple Watch bands in 2015, after she fell in love with the wearable tech, but was dismayed with the lack of stylish bands on the market. As she wore her creations around town, she caught the attention of many friends and family, who urged her to sell the bands to the public. Spark*l was born - the perfect mix of a spark (idea) and a beautiful design. It brings fashion to the Apple Watch, while still keeping the original, practical focus. 

Spark*l Bands started with the Kristi wrap band; influenced by Courtney’s close friend Kristi, who passed away from breast cancer. She is pictured below at the bottom left. Her boho fashion was an inspiration for the style of the wrap, and Spark*l Bands became a way to preserve her memory. Courtney was also a longtime fan and collector of Caroline Rocha bracelets, when she approached Caroline asking if she could modify one of her crystallized cuffs to hold her Apple Watch. The design was unlike anything on the market and the women knew they had created something special that had the ability to change the smart watch. Caroline Rocha x Spark*l is the perfect collaboration of the two brands, offering high quality, wearable tech accessories for those with an appreciation for style and design.

Since then, Spark*l has been creating and shipping watchbands all over the world. Each band is hand crafted with love in San Luis Obispo, CA. 

Meet the Team!


Owner of Spark*l Bands and the original creator of fashion bands for smart watches! She takes inspiration from her best friend Kristi and Caroline, and designs bands that reflect Courtney's love for boho and luxurious fashion! Her vision and style are the soul of Spark*l Bands!

Courtney Helena

Founder of Spark*l Bands


Alexa is passionate about marketing and design! She is dedicated to helping Spark*l Bands grow as a business. She currently is a a business marketing student at Cal Poly SLO. She loves fashion, business, and crafting; it is a dream of hers to be able to combine the three to work at Spark*l Bands! 

Alexa Coleman 

Marketing Director

Contact Us!

Have a special request or custom project?

Please email us at info@sparklbands.com to get started! You can also call or text 805-626-0511. We'd love to hear from you!

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