Our Story

Native Californian and San Luis Obispo resident Courtney Helena started designing Apple Watch bands in 2015, after she fell in love with the wearable tech, but was dismayed with the lack of stylish bands on the market. As she wore her creations around town, she caught the attention of many friends and family, who urged her to sell the bands to the public. Spark*l was born - the perfect mix of a spark (idea) and a beautiful design. It brings fashion to the Apple Watch, while still keeping the original, practical focus. 
Spark*l started with the gorgeous Kristi braided wrap band. The boho style was influenced by Courtney’s close friend, Kristi, who passed away from breast cancer. Courtney was also a longtime collector of Caroline Rocha bracelets when she approached Caroline asking to create a crystalized Apple Watch cuff. Caroline Rocha x Spark*l was an exclusive collaboration that launched Courtney into developing her own style with the unique Upcycled Designer Apple Watch cuffs. Although the collaboration has ended, Caroline was an inspiration and mentor that helped make the company what it is today. Spark*l Bands is excited to offer high quality, wearable tech accessories for those with an appreciation for style and design.

Spark*l has been creating and shipping watchbands all over the world. Each band is hand crafted with love in San Luis Obispo, CA. 

Meet the Team!

Courtney Helena

Founder of Spark*l Bands

Owner of Spark*l Bands and the original creator of fashion bands for smart watches! She takes inspiration from her best friend Kristi, and designs bands that reflect her love for boho and luxurious fashion! Her vision and style are the soul of Spark*l Bands!

Alexa Coleman 

Marketing Director

Alexa is so passionate about marketing and design, and she is dedicated to helping Spark*l Bands grow as a business. She currently is a a business marketing student at Cal Poly SLO. She loves fashion, business, and crafting; it's a dream to be able to combine the three while working at Spark*l Bands! 

Lauren Fields

Marketing Intern

Lauren is passionate about fashion and can't wait to learn more about marketing! She is currently studying business at Cal Poly SLO and planning on concentrating in marketing. She hopes to help Spark*l grow through her love for social media!

Alaya Hartford

Manufacturing Assistant

Alaya is here to make Spark*l Bands manufacturing process as quick and as flawless as possible. She has an eye for fashion and design and enjoys being able to work creatively. She loves that Spark*l has given her the ability to incorporate sustainability into luxury fashion! 


Handyman/Pillow Maker

From renovations in the workshop to sewing a bracelet, Papi is there for us whenever we need him! He is an incredible part of the Spark*l team and we wouldn't be where we are without him!

Sheldon & Khalessi

Workshop Security/Emotional Support

These cuties are always around to give their much needed emotional support! They take their jobs very seriously, so don't get on their bad side, they might smother you with love!

Contact Us!

Have a special request or custom project?

Please email us at info@sparklbands.com to get started! You can also call or text 805-626-0511. We'd love to hear from you!

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